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Sports Analysis

Sports Analysis

The content providers and the economics and power behind the facade.

Big Ten TV Money: Who Generates It and Who Gets Paid?

Big Ten TV Money: Who Generates It and Who Gets Paid?

Using television audiences, premium windows, and basketball ratings, News Expeditions ranks Big Ten schools by media value and estimates which programs subsidize the conference's equal revenue model.

Northwestern's NIL and Revenue Sharing Athletic Ecosystem

Northwestern's NIL and Revenue Sharing Athletic Ecosystem

Can Northwestern manage the new economics of college sports? Revenue sharing, NIL, Ryan Field, and governance challenges are colliding.

Michigan's NIL and Revenue Sharing Athletic Ecosystem

Michigan's NIL and Revenue Sharing Athletic Ecosystem

Michigan will distribute millions through NIL and revenue sharing. The numbers reveal what the university truly values in modern college sports.

Nebraska Football's Real Problem Isn't Talent. It's Organizational Debt.

Nebraska Football's Real Problem Isn't Talent. It's Organizational Debt.

Nebraska has replaced coaches, quarterbacks, coordinators, and more than a roster's worth of players under Matt Rhule. Why do the same problems keep returning?

USC and the Big Ten: When Hollywood Football Meets Industrial Scale Athletics

USC and the Big Ten: When Hollywood Football Meets Industrial Scale Athletics

USC entered the Big Ten seeking national relevance and revenue. Instead, it faces a brutal sports economy driven by money, scale, and competition.

Mistake on the Lake: Northwestern’s $862 Million Stadium Bet

Mistake on the Lake: Northwestern’s $862 Million Stadium Bet

Northwestern’s $862 million Ryan Field is a bold gamble. This analysis examines stadium economics, Big Ten finances, and fan demand.

Illinois Athletics 2026: Why the Fighting Illini Could Become the Big Ten's Next Power

Illinois Athletics 2026: Why the Fighting Illini Could Become the Big Ten's Next Power

Illinois athletics is finally aligning its academic prestige, alum wealth, and $200 million athletic budget. Here's why the Fighting Illini could become the Big Ten's next power.